Linda Descano, CFA®, is Managing Director and Head of Content and Social at Citi, responsible for social media and content marketing efforts for the Global Consumer Bank.
During her 20 years at Citi, Linda has had a diverse career, holding a number of roles across different businesses and functions. She joined Citi predecessor Salomon Inc. in 1994 as Vice President of Environmental Affairs. In 1999, Linda became a director and portfolio manager at Citi's Private Portfolio Group. In 2003, Linda joined Citi's Women & Co. division, serving as President & CEO from 2010-2014. She also served as Chief Administrative Officer of Global Marketing & Corporate Affairs from 2008-2010.
Selected as one of GoBankingRates.com's Most Popular Personal Finance Experts of 2013, Linda is a contributor to the Citi Blog and Yahoo Finance Network as well as a member of the LinkedIn Influencer program. She has been featured in: Smart Money Magazine, The Los Angeles Times, Business News Daily, MORE Magazine, American Banker, Digiday, Ad Age, The Daily Rap on the Wall Street Journal Radio Network, The Washington Post, Yahoo Shine, MSN Money, Forbes Woman, The Huffington Post and Working Mother.
Among her many accomplishments, Linda is the recipient of the Pinnacle in Leadership Award from the Girl Scouts of Greater New York in 2014; Fox Information Technology Award for Distinguished Alumni from the Fox School of Business at Temple University in 2014; Changing the Game Award from the Advertising Women of New York in 2013; a Women of Excellence Award from the National Association of Female Executives in 2012; a Luminary Award from Womensphere in 2011; a Corporate w2wlink Ascendancy Award in 2009; and a Wise Woman of the Year Award by the National Organization of Italian American Women in 2008. Linda also was recognized as one of "10 Women Who Run the World" at the 2013 More Magazine/Fitness Magazine Women's Half Marathon.
Linda currently serves as president of New York Women in Communications and is a member of Advertising Women of New York, Financial Women's Association New York, New York Society of Security Analysts, and National Organization of Italian-American Women. Passionate about community service, Linda has served on the Board of Directors of Girl Scouts of the U.S.A. and is the past national vice chair of Step Up.
A native of Philadelphia, Linda attended Temple University and Texas A&M University. She has a Bachelor of Arts in geology and holds a Chartered Financial Analyst® designation.