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Article09 Nov 2021

Education: Learning for Life

Why Enterprise L&D Is The Next Frontier In Global Education
It is difficult to scroll through your timeline, open a newspaper, listen to the radio, or turn on the TV without hearing someone extolling the virtues of education and how, broadly speaking, there should be more of it to address the ever-widening “skills gap.” In this context, the role played by alternative providers of vocational and professional learning — i.e., community colleges and the “further education” sector more broadly, online learning sites and employers providing in-job training and/or support for more formal education — is often overlooked. Somehow it feels less urgent than discussions around primary/secondary education for kids and at the same time less glamorous than talking about the Ivy League in the U.S. or Oxbridge in the U.K.

The skills gap topic and how it is addressed is of critical importance. This is especially true in the current environment, where tightness in the labor market, coupled with the ever-present threats posed by automation, are having real world impacts on lives around the world.

Although a lot of stakeholders are impacted by this phenomenon, the focus of this report is on the role played by enterprises — i.e., large companies — in identifying the skills of the future and equipping their employees with the tools they need to survive and thrive in a world beset by change.

Our survey work shows that companies are ambitious and optimistic about the impact enterprise learning & development (L&D) programs can have not only on their businesses but also on employee welfare. It also shows these companies are “putting their money where their mouth is” and backing this ambition with significant budget increases (18%+ annual growth over the next 2 years).

In the report Citi’s Chief Learning Officer, Cameron Hedrick, and Head of Enterprise Learning & Talent Technology, Peter Fox, outline their vision of what the future of L&D looks like and what the benefits will be for those companies that take proactive steps to embrace the future. We also include a number of interviews with subject matter experts, including strategy consultants and best-in-class providers of content, technology, and services from across the professional learning landscape. Each has their own area of focus, but all are in agreement on the significant opportunity for growth in this large but fragmented market.

What, then, are the implications? As always, it is a question of concentric circles. At the center is a significant opportunity for those companies focused on closing the skills gap, both in terms of better direct financial performance (better productivity; lower costs) as well as higher employee satisfaction. There is also an opportunity for the professional learning companies that enable this.

The more interesting impact, though, is perhaps in the outer rings of the circle: the employees who move onto more remunerative and fulfilling jobs without the threat from automation/risk of redundancy; the minorities no longer deprived of access to education with long-term effects on their health, wealth, and happiness; and the benefit for economies from increased productivity and a more flexible workforce.


According to our September 2021 survey of 300 corporates, learning and development (L&D) is increasingly being viewed as a strategic investment, but low employee engagement is a key pain point for management. From our respondents:
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Almost 80% of survey respondents agree there is a lack of supply of talent for certain roles. Two in three organizations are looking to plug the skills gap through internal upskill and reskill training initiatives.
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In order to create the conditions necessary to maximize the effectiveness of an organization, we believe there are three main areas of progress: skills, adaptive learning, and collaboration. Each area holds the possibility of improving human potential. Taken together, the possibilities are even more intriguing.
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Against the $360 billion professional learning market, the eLearning portion is about $28 billion and about one third of that — $9 billion — is outsourced. Based on our survey, we estimate the outsourced spend on professional eLearning will grow 18% per year to $12.5 billion by 2023.
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