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ETFs in Europe: Fortune Favors the Brave
KEY HIGHLIGHTS
- The European ETF market has expanded significantly exceeding $3 trillion in assets propelled by robust retail investment product innovation and widespread digital distribution
- This growth underscores a critical strategic opportunity for global asset managers to access substantial untapped investment potential in Europe's dynamic ETF landscape
- Asset managers should prioritize targeted market entry strategies strategic partnerships and advanced digital integration to effectively navigate and capitalize on European ETF market expansion
European investor demand for Exchange Traded Funds (ETFs) may be soaring, but until recently a lot of global asset managers were holding off launching products in the region. Despite its vast capital raising potential, many ETF managers – particularly those in North America – have long perceived Europe to be a fragmented and complex market with high barriers to entry.
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