Amit Agarwal |
The custody model is evolving. So are client expectations.
Accelerated settlement cycles, continuous trading models, digital assets and AI are reshaping the post-trade landscape. Clients increasingly need faster access to information, greater transparency and more flexibility in how they consume custody services.
That's the vision behind Custody+, Citi's next-generation custody platform. Moving beyond a traditional one-size-fits-all model, Custody+ provides a modular framework that allows clients to tailor custody solutions to their needs while leveraging the scale, resiliency and reach of Citi's global network.
Eliminating friction starts with modern infrastructure and intelligent insights.
At the core of Custody+ is Citi's patented Single Event Processing (SEP) technology for real-time asset servicing. By processing more than 80% of events only once across Citi's global and domestic custody layers, SEP significantly reduces operational touchpoints and accelerates the delivery of critical information.
The results are tangible. In the U.S., SEP has reduced processing times for voluntary corporate actions by up to 92%, with 96% of events now processed in less than two hours. Combined with Citi's proprietary custody network of 62 branches, clients gain faster access to information, more time to make decisions and greater flexibility to redeploy capital.
Custody+ is also applying AI to eliminate longstanding inefficiencies. In tax servicing, AI-powered automation has reduced document processing times by up to 70%, helping Citi process more than 100,000 withholding tax reclaims annually and enabling clients to recover and put capital back to work faster.
But speed alone is not enough. As market structures, regulations and operating models become increasingly complex, clients need the ability to understand and act on change in real time. That is why a core component of Custody+ is the transformation of how market intelligence is delivered.
The future of market intelligence is contextual, connected and AI-powered.
As the custody landscape evolves, so must the way clients access and consume information.
That's why Citi has reimagined Market Guide, a key component of the Custody+ ecosystem.
Powered by Citi's network across more than 100 custody markets globally, Market Guide delivers timely and smarter insights into regulatory, tax, operational and market infrastructure developments, helping clients understand what changes mean for their business and prepare accordingly.
Enhanced with AI, the platform provides faster access to relevant information through intelligent search, discovery and summarization capabilities. Rather than simply reporting market changes, we help connect developments to potential operational impacts, enabling clients to identify risks earlier, anticipate change and respond more effectively.
By combining global coverage, local expertise and AI-driven insights, Market Guide transforms market intelligence from a static information resource into a dynamic decision-support tool.
A platform built for what's next.
Market Guide is more than a source of information. It serves as the digital gateway to the broader Custody+ ecosystem.
Clients can access intelligence directly through the platform, integrate insights into existing workflows through APIs or leverage white-labeled solutions within their own environments. As Citi continues to invest in Custody+, Market Guide will expand with deeper intelligence and tighter integration.
Ultimately, the future of custody is about more than processing transactions. It is about helping clients navigate change, operate more efficiently and capitalize on new opportunities in an increasingly interconnected global market. With Custody+, Citi is combining modern infrastructure, AI-powered intelligence and the strength of its global Services platform to help clients do exactly that.
